How to Generate Awesome Ideas

Maggie Nichols & Gregg Lemmon | PDMA Inspire Innovation Conference • September 16, 2024

For the past 40 years, Eureka! Ranch has been doing research and experimentation with over 2,000 companies to identify the most effective way to generate ideas that are meaningful and unique. In this workshop, they’ll highlight 5 reproducible and reliable techniques that create top-box scoring ideas using collaboration, stimulus and A.I.

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