Using AI to Accelerate Innovation
David Robertson, Professor & Faculty Director at MIT Sloan School of Management
Originally presented: June 11, 2026
Watch time: 60 minutes
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You know AI will disrupt your products, but how will it disrupt your innovation process? How can you use AI to accelerate your process and improve the results? This webcast will teach you how to apply AI to every step in your innovation process, and show you how to apply the lessons to a real product or service concept.
Key Takeaways:
- Understand a proven process that will guide the selection and use of AI tools, both now and in the future.
- Learn a set of AI-driven techniques for every step in the innovation process: creating new concepts, targeting customers, analyzing requirements, developing prototypes, and testing new innovations quickly and economically.
- Identify the tools you’ll need to continue innovating with AI in the future.
About the Presenter
David Robertson, Professor & Faculty Director at MIT Sloan School of Management
David Robertson teaches AI-driven Innovation at the MIT Sloan School of Management and is the Faculty Director for Sloan’s largest executive education program, the Executive Program in General Management. David specializes in how mature companies can Revitalize existing products Using AI-driven innovation. Prior to MIT, David was a Professor at the Wharton School and from 2002 through 2010 was the LEGO Professor of Innovation at the Swiss business school IMD. David has been recognized as a “Thinkers50” thought leader, has won numerous teaching awards, and has published 3 award-winning books.