Unlock the Power of IP Strategy in New Product Development
PDMA Minnesota | June 18, 2025
Description
Whether you’re new to IP or looking to sharpen your strategic edge, this session will equip you with the knowledge to make smarter, faster IP decisions.
In this session, participants will discover how to:
- Identify and leverage free and powerful IP analysis and mapping tools.
- Understand the limitations and strengths of these tools—and how to optimize their output.
- Develop and present competitive IP summaries in clear, actionable formats.
Key Takeaways
- A guide to free and accessible IP resources.
- Step-by-step development of a competitive IP analysis process.
- Techniques for organizing and delivering IP insights that inform innovation and decision-making.
About the Speaker
Sharon Benjamin
Sharon’s background includes working as an Analytical Chemist, Material Scientist and as a Registered Patent Agent with the USPTO. She has supported a variety of intellectual property initiatives at 3M, Medtronic, and W. L. Gore & Associates. These functions have formed and shaped her skills in the area of information management and intellectual property.