Sustainability in Product Development
PDMA Minnesota | July 16, 2025
Description
First we’ll look at developing sustainable products by examining the breadth of meaning of sustainability and then provide a framework for incorporating a sustainability plan into your project.
Then we’ll look at sustainably developing new products - helping you have high performing teams that can operate at that level for long periods of time.
Key Takeaways:
- Elements of Sustainability from the P5 standard
- The PRiSM assessment system
- Lowering the stress level for your teams
About the Speaker
Brian Cohn
Brian is the co-founder of Aspire Innovation where he helps companies improve their return on product development investment through better project, program, and portfolio management practices. With 40 years of practical experience in companies with 2 to 20,000 employees, Brian works to understand your organization, your challenges, and your objectives. He has helped companies develop Stage-Gate product development systems and execute projects with both conventional and Agile inspired methodologies.
Brian has developed products in a wide range of industries and technologies from specialized military displays to state of the art sensors for electronics assembly to touch sensors for consumer products. Each project has its own scope, risks, and team dynamics and Brian works to find the right approach for success. He brings this adaptive mindset to supporting success in working with clients.