The Psychology of UX Design — Practical Applications for Inclusive Design — Part 2

PDMA St. Louis | January 18, 2022

In this session, attendees will be exposed to a range of psychological laws and their intersection with UX design.

This activity-based session will provide attendees ways to apply what they learned in the theoretical presentation and the opportunity to translate their learnings to inclusive design principles.

Learning Objectives:

Laws of UX and Principles of Inclusive design
Examples on how to use the Laws
Practice in applying the laws to inclusive design

About the Presenters

Daniel Reed

Daniel Reed is a consummate UX leader with over 20 years of experience in the field of user experience research, design, and strategy. He’s passionate about learning and understanding human behavior in context in order to improve people’s lives through the design of valuable, usable, and delightful products and services.

Ananya Bhattacharyya

Ananya Bhattacharyya is a Product and Engineering Leader at MasterCard with 15 years of experience and success in tech. Ananya ran product and business areas at scale as well as started brand new product areas from scratch.

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