How Do You Know You’re Building the Right Thing the Right Way?
PDMA Minnesota | June 17, 2026
Description
Build the right thing the right way by using 4D (Daily-Demo-Driven Development). We’ll do a deep dive into how and why 4D works.
Daily-Demo-Driven Development (4D) deploys fast feedback loops in the creation of digital products. This increases development productivity without sacrificing features, functionality, and quality – in fact, it enhances it. We’ll cover where it works especially well and discuss when its use can become a challenge or difficult for teams to grasp or take advantage of.
Key Takeaways:
- Increase design and development efficiency by shorting feedback loops.
- Reduce testing overhead by shifting left early and often.
- Work at the speed Engineers Think.
- Engineering achieving Flow State
About the Speaker
Kevin Burns
Kevin Burns has led enterprise-wide project-to-product transformations at five Fortune 500 companies, driving organizational change towards a product-centric and outcome-based mindset. His implementation strategies have realigned teams to be more collaborative, cross-functional, and product outcome focused. By leading transformational initiatives such as dojo design and discovery sessions, Kevin facilitated the adoption of lean-agile methods including OKRs, opportunity canvases, value-stream mapping, user story mapping, DevOps CI/CD, and shift-left concepts.