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Innovators Respond to World Events

Innovators Respond to World Events

This section provides members the chance to connect and share ideas about how they, as product development professionals, can come together and provide ideas, relief and services during times of crisis and changing political, social and economic times.

If you have any comments you'd like to share with PDMA Leadership that you do not wish to be posted publicly, you can email them to us at pdma@pdma.org.

Latest Discussions

  • At our company we leverage a number of methodologies and what we call a full-stack product development ...

The Study of Product Team Performance: Pandemic Edition

Whitepaper | May 25, 2021

The Study of Product Team Performance: Pandemic Edition
Actuation Consulting

Since 2012, Actuation Consulting has done research to expand knowledge of the common factors driving high performance teams, explaining why some product teams excel while others struggle... [Read more]

Accelerating innovation: some lessons from the pandemic

JPIM Article | April 14, 2021

Accelerating innovation: some lessons from the pandemic
Robert G. Cooper

The Pandemic taught us that accelerated new‐product development is more important than ever, and provided examples of firms developing breakthrough products in record time. This article outlines... [Read more]

Turbo-charging Telemedicine

Viewpoint Blog | August 20, 2020

Turbo-charging Telemedicine
Daniel Lewis

The categorization of COVID-19 as a global pandemic is turbo-charging traditional health care firms' efforts toward the provisioning of digital and virtual healthcare in an attempt to treat the masses while minimizing risk to the limited pool of care providers... [Read more]

An Open Letter from PDMA

Viewpoint Blog | June 23, 2020

An Open Letter from PDMA
PDMA Headquarters

African American, Hispanic, Middle Eastern and other peoples deal with systemic racism every day of their lives. PDMA is committed to unifying activities that create positive experiences for members and non-members alike, thereby enabling growth and... [Read more]

CPG talents meet the needs of the COVID-19 Crisis

Viewpoint Blog | May 13, 2020

CPG talents meet the needs of the COVID-19 Crisis
Peter Clarke

At a time when there’s a lot of difficult information to absorb, we wanted to provide some bright, happy news about a corporate partnership that quickly pivoted to do some good in local communities... [Read more]

Commercial Strategies for Growth in Changing Economic Times

PDMA Webcast | April 16, 2020

Commercial Strategies for Growth in Changing Economic Times
Ben Malakoff

The rapidly changing global landscape of trade, commerce and financial markets has caused customers and prospects to re-evaluate buying decisions and shift their focus away from evaluating new products... [Read more]

PDMA Professionals: Bringing Innovation to the Front Lines of the Global Pandemic

Viewpoint Blog | April 16, 2020

PDMA Professionals: Bringing Innovation to the Front Lines of the Global Pandemic
PDMA Headquarters

The Product Development and Management Association (PDMA) community has come together, within the organization and at member companies, to answer the global call to arms from the... [Read more]