Will System Thinking Ignite or Destroy Innovation Success?

Will System Thinking Ignite or Destroy Innovation Success?

Doug Hall and Kevin Cahill | 2025 PDMA Ignite Innovation Summit • September 15, 2025

This point/counter point presentation will confront the realities, both positive and negative, of applying system thinking discipline to the Innovation process.

Maggie Nichols will ask Kevin Cahill and Doug Hall to respond to newly fielded quantitative research on managers perceptions and attitudes towards applying system thinking to their innovation process.

The result will be a spirited conversation on the leverage points and watch outs of applying system thinking to help you increase speed and decrease risk with your innovations.

At the end of this discussion you will have a full three dimensional understanding of the possibilities and pitfalls of a systems based approach.

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