How Do We Move Forward Deploying AI for New Product Development with Bob Cooper
Paul Heller, Bob Cooper
kHub Post Date: November 22, 2024
Originally presented: September 23, 2024
Watch time: 37 minutes
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Today, Paul and guest Bob Cooper look deeply into the deployment of artificial intelligence in new product development. The discussion revolves around the challenges of successfully implementing AI projects, the high failure rates, and the potential solutions to overcome these hurdles. They also discuss how AI transforms product innovation and process improvements across various industries, with insights drawn from Bob Cooper's extensive research and practical experiences.
About Paul Heller
Paul Heller, Sopheon Corporation
Paul navigates the technology landscape for both Sopheon and its customers and identifies the business values linked to investments in innovation management systems and processes. He advises executives on how to be more successful in innovation and execution of strategies such as sustainability. He regularly speaks and writes about innovation to business audiences and hosts a weekly podcast on innovation called Innovation Talks.
About Bob Cooper
Dr. Robert Cooper, Professor Emeritus, McMaster University, Canada ISBM Distinguished Research Fellow at Penn State University
A world expert in the field of management of new-product development and product innovation, Dr. Cooper has written 10 books on the topic and more than 170 articles. Bob is the creator of the globally-employed Stage-Gate (trademarked) process used to drive new products to market; a Fellow of the Product Development & Management Association; ISBM Distinguished Research Fellow at Penn State University. He is a noted consultant and advisor to Fortune 500 firms, and also gives public and in-house seminars globally.
LinkedIn: Dr. Robert G. Cooper
Website: www.bobcooper.ca