Ted Talks – Strategy
Read time: 2 minutes
3A Strategic Thinking | Rich Horwath, Strategic Thinking Institute
This is not a Ted Talk but a short video on Strategy. This video is about how to think more strategically.
Practitioner points:
- When you do strategy, you need to think about what you want to do and how you are going to get there.
- Your plan needs new insights and new ideas from many people both inside and outside the business.
- Don’t just put the plan on the shelf when it is done. You need to use your plan to drive your corporate activities.
Watch time: 9 minutes
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Your Strategy Needs a Strategy | Martin Reeves, BCG Henderson Institute
Because of how quickly the world moves today, do you need a long-term strategy? All too often companies spend precious time laying out long term strategic plans, only to discover that their maps are out of date in a month. Business strategy expert Martin Reeves advocates transitioning from relying on a single "classical" approach to strategy and moving towards a more tailored approach to strategy and execution, selecting from 5 distinct patterns of success. How do you choose the right strategy in the right business at the right time?
Watch time: 11 minutes
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What is Strategy? And Why Does It Matter | Hart Posen
What do global warming, income inequality, gun violence etc. have in common? They're all problems, right? Well not exactly, watch this talk for a fresh take on the issues we deal with every day and why we need a strategy in areas we are working.
Practitioner Points:
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- Issues are often complicated – do we really know what the core problem is? What problem are we addressing? Don’t confuse problem with a symptom.
- Once you understand the core problem, you can put in place strategies to address the problem.
Watch time: 13.5 minutes
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About the Author
Rose Klimovich is Visiting Professor of Marketing and Management at Manhattan College in New York. She is also a Digital Marketing and Strategy consultant to small businesses and entrepreneurs.
Formerly, as the Vice President – Product Management and Product Marketing for Telx, Rose Klimovich created the Telx business strategy and developed the investment plan for new products and services in areas including colocation, cloud, Ethernet, and video conferencing. Rose’s team supported vertical markets including Financial Services, Media and Service Providers.
Prior to this, Rose was the Vice President of Business Strategy for AT&T, responsible for strategy development and investment decisions in new markets and technologies. Rose has more than 20 years of experience and achievement in designing, scaling and managing Internet, VPN and data businesses. Rose led AT&T to the #1 share position in VPN and to a leadership position in Internet Services.
Rose has an MBA and a BS in Math/Economics from Carnegie-Mellon University. Rose is Joint Chairperson of the Board of Directors of the Women’s Venture Fund.
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