Three Ways to Escape Gut-Feeling and Rapidly Boost Innovation to Markets kHUB post date: April 7, 2023 Listen time: 32 minutes Access the Podcast This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is a global community of professional members whose...
PDMA Body of Knowledge: Strategy Insights #3 Read time: 6 minutes The kHUB Curator Team members have each been assigned a BoK section to own, including seeking, editing and sharing content related to that section. The curators are also sharing their perspective of various sub-sections...
Build Products That Solve Real Problems | JTBD (Jobs-to-be-Done) Workshop PDMA St. Louis | May 18, 2021 “When we buy a product, we essentially ‘hire’ something to get a job done. If it does the job well, when we are confronted with the same job, we hire that same product again. And if the...