Confidently Creates Customer Value with Every Product Innovation: Using Jobs-To-Be-Done Tony Ulwick kHUB post date: May 7, 2021 Read time: 7 minutes Product managers are critical to a companyโs success. An article published by McKinsey went so far as to call them โmini-CEOs,โ as they are...
Little Data Provides a More Accurate Basis for Sound Corporate Decision Making Jerry W. Thomas, Decision Analyst Inc. Originally published: 2013 (PDMA Visions Magazine, Issue 4, 2013 โข Vol. 37 โข No.4) Read time: 6 minutes You are not feeling well, so you visit your family doctor. He puts you...
TEI 317: Culture, teams, and leadership with Teresa Jurgens-Kowal, PhD Chad McAllister kHUB post date: January 15, 2021 Originally published: 2020 (The Everyday Innovator Podcast) Read time: 37 minutes Access the Podcast This is another episode in the series on a product management body...
Human Resources Research in Technological Innovation Ecosystem Technology Development Foundation of Turkey kHUB post date: January 11, 2021 Originally published: November 2020 Read time: 20 minutes Access the full Report The โHuman Resources Research in Technological Innovation Ecosystem ...
Hedgehog Innovation Teams: Focused, Nimble, Dangerous Patrick Boehnen (Predicta) and Ty Hagler (Trig) kHUB post date: July 29, 2020 Originally presented: November 5, 2019 (PDMA 2019 Annual Conference) Read time: 8 minutes Download the Handout How might we disrupt the experience of buying...
Use Needs-Based Segmentation for Innovation Scott Burleson kHUB post date: January 12, 2021 Read time: 12 minutes Market segmentation is the process of dividing a market into smaller bits. For instance, you could segment by product, geography, customer type, value chain position, and so on....
How the Landscape of Market Research is Changing Faster, Better Insights with AI Kristyn Corrigan, Applid Marketing Science kHUB post date: July 29, 2020 Originally presented: November 5, 2019 (PDMA 2019 Annual Conference) Read time: 7 minutes Download the Handout Machine learning is an...
TEI 313: Product Innovation Process with Jean-Jacques Verhaeghe Chad McAllister kHUB post date: January 18, 2021 Originally published: 2020 (The Everyday Innovator Podcast) Read time: 33 minutes Access the Podcast This is another episode in the series on the product management body of...
Why is AGILE Product Development Process So Popular? Rajeshwari Krishnamurthy kHUB post date: January 29, 2021 Read time: 15 minutes Access the Full Article Product development typically refers to all the stages involved in bringing a product from concept or idea, through market release...
TEI 319: Product Innovation Management with Jerry Fix Chad McAllister kHUB post date: February 7, 2021 Originally published: 2020 (The Everyday Innovator Podcast) Read time: 5 minutes Access the Podcast As we move into 2021, the name of this podcast is changing to better reflect our...