Atypical Package Design and Product Category Prestige Tom Joonhwan Kim and Margaux Petitjean kHUB post date: March 3, 2022 Originally published: May 4, 2021 (PDMA JPIM โข Vol. 38, Issue 3 โข May 2021) Read time: 40 minutes Access the Full Article Innovation in the design of products has...
Seeing the Elephant in the Room: A Fresh Look at the Power of Taking a Deep Dive on Revealing the Customer Journey PDMA St. Louis | January 18, 2022 Have you ever had a big, hairy problem or challenge that not everyone around you recognized? Have you ever seen something very clearly from...
Product Discovery โ An Approach You'll Actually Use PDMA Carolinas | September 21, 2021 Engineers have used agile methodology to achieve predictability and success. Product teams can do the same with Product Discovery. It starts by creating a growth mindset and developing empathy for customers...
Thinking in Experiments PDMA St. Louis | August 10, 2021 Our customers canโt always tell us what to build and we constantly need to make decisions based on incomplete data. It is therefore up to the Product team to figure out where it can get the most value out of the solutions they build. ...
Product Playbook: Innovation Games โ that Amplify the Power of Your PlaybookThe What & Why of Continuous Discovery PDMA St. Louis | July 13, 2021 The three hardest things Product Owners must get right are also the hardest to do well: continuous customer discovery, creating alignment among your...
Accelerating Innovation and Protecting Organizations: Pluralism in the COVID-19 Age Josรฉ Antonio Rosa Originally published: May 5, 2021 Read time: 15 minutes Access the Full Article Among logicians, pluralism is the view that under certain circumstances, such as when contending opinions...
PDMA Body of Knowledge: Product Design & Development Tools Insights #4 Read time: 5 minutes The kHUB Curator Team members have each been assigned a BoK section to own. This includes seeking, editing and sharing content related to that section. The curators are also sharing their...
Turning the Titanic: Charting a New Course for Your Troubled Project Jana Axline, Founder, Project Genetics kHUB Post Date: June 16, 2021 Originally presented: April 15, 2021 Watch time: 55 minutes Access the Webcast One of the most expensive situations organizations face are failing...
The Study of Product Team Performance: Pandemic Edition Actuation Consulting in partnership with PDMA and sponsored by Planbox kHUB post date: May 25, 2021 Read time: 15 minutes Watch time: 35 minutes Download the White Paper Since 2012, Actuation Consulting has done research to expand...