Mastering InnovationOps Mike Bauer Originally presented: May 18, 2023 Watch time: 60 minutes Access the Webcast Innovation is a critical driver of business growth in today's rapidly changing marketplace. However, many businesses struggle to effectively harness innovation to achieve their...
Use Design Thinking to Solve Problems and Become a Catalyst for Innovation Mike Hyzy Originally presented: April 20, 2023 Watch time: 60 minutes Access the Webcast As product managers and leaders, we are relied upon and expected to develop new ideas that break barriers and support the...
Lessons for Product Managers From PDMA’s Outstanding Corporate Innovators Award kHUB post date: April 7, 2023 Listen time: 42 minutes Access the Podcast Every year the Product Management and Development Association (PDMA) recognizes an organization with the Outstanding Corporate...
Out of the Cave and Back Again PDMA Carolinas | August 16, 2022 Access the Presentation Can you believe that it is possible to improve your innovation systems by utilizing a set of lenses defined in a piece of ancient Greek literature that is over 2000 years old? In this engaging session...
Atypical Package Design and Product Category Prestige Tom Joonhwan Kim and Margaux Petitjean kHUB post date: March 3, 2022 Originally published: May 4, 2021 (PDMA JPIM • Vol. 38, Issue 3 • May 2021) Read time: 40 minutes Access the Full Article Innovation in the design of products has...
Seeing the Elephant in the Room: A Fresh Look at the Power of Taking a Deep Dive on Revealing the Customer Journey PDMA St. Louis | January 18, 2022 Have you ever had a big, hairy problem or challenge that not everyone around you recognized? Have you ever seen something very clearly from...
Product Discovery — An Approach You'll Actually Use PDMA Carolinas | September 21, 2021 Engineers have used agile methodology to achieve predictability and success. Product teams can do the same with Product Discovery. It starts by creating a growth mindset and developing empathy for customers...
Thinking in Experiments PDMA St. Louis | August 10, 2021 Our customers can’t always tell us what to build and we constantly need to make decisions based on incomplete data. It is therefore up to the Product team to figure out where it can get the most value out of the solutions they build. ...
Product Playbook: Innovation Games → that Amplify the Power of Your PlaybookThe What & Why of Continuous Discovery PDMA St. Louis | July 13, 2021 The three hardest things Product Owners must get right are also the hardest to do well: continuous customer discovery, creating alignment among your...