Pixar’s Rules of Storytelling Applied to Product Managers & UX Designers Shahed Khalili | September 14, 2023 Read time: 7 minutes “The most powerful person in the world is the story teller. The storyteller sets the vision, values and agenda of an entire generation that is to come” — Steve Jobs...
When Cultures Collide: What Can We Learn From Frictions in the Implementation of Design Thinking? Lisa Carlgren and Sihem BenMahmoud-Jouini kHUB post date: October 5, 2022 Originally published: September 24, 2021 (PDMA JPIM • Vol 39 • Issue 1 • January 2022) Read time: 55 minutes Access the...
Create Brand Stories That Buzz Arjun Sen, ZenMango Originally presented: December 17, 2020 Watch time: 48 minutes Access the Webcast Based on high-impact brand origin & founder stories Arjun has created for brands. Customers decide emotionally and justify rationally. In a world where...