Harnessing the Power of Product Thinking David Boni, Product Director, Emergn Originally presented: August 19, 2021 Watch time: 49 minutes Access the Webcast How do you know if your ideas are viable and solve real market problems? This webinar will discuss how shifting to a product...
The What & Why of Continuous Discovery PDMA St. Louis | June 8, 2021 Most product teams are starting to adopt discovery best practices (e.g. interviewing customers, usability testing, experimenting). However, many of us are still stuck in a project world. We do research to kick off a project,...
PDMA Body of Knowledge: Product Innovation Management Insights #3 Read time: 3 minutes The kHUB Curator Team members have each been assigned a BoK section to own. This includes seeking, editing and sharing content related to that section. The curators are also sharing their perspective...
Data Science for Product Management PDMA Pittsburgh | June 7, 2021 Access the Presentation Why might product managers want to learn something about data science? Success in data science requires combining analytical and programming skills with subject matter knowledge. The underlying...
Maybe We Should Be Problem Managers or, What isn’t product management? Presenter: Steve Johnson, Vice President of products, Pragmatic Institutue Product Management is one of the most exciting—and most misunderstood—functions in technical organizations. Is it strategic or tactical? Is it...
Maybe-We-Should-Be-Problem-Managers-Steve-Johnson.pdf
Four Steps to Product Management Excellence for B2B Companies Scott Burleson kHUB post date: January 27, 2020 Read time: 11 minutes B2C companies, high tech companies, and even start-up firms place a high value on developing product management. Meanwhile, large B2B firms barely even treat it...
Maybe We Should Be Problem Managers Steve Johnson, Under10 Consulting kHUB post date: December 20, 2019 Originally presented: November 5, 2019 (PDMA 2019 Annual Conference) Read time: 8 minutes Download the Handout “So… what would you say you do here?” Many product professionals...