A "Jobs To Be Done" Case Study Steve Hansen, Phase 5 kHUB post date: October 31, 2023 Originally presented: October 26, 2023 Watch time: 60 minutes Access the Webcast In this webcast Steve Hansen, partner at Phase 5, will walk through how and why to bring the voice of end users into your...
Know Your Customer Peter Monkhouse kHUB post date: October 20, 2023 Read time: 6 minutes When I took my MBA, my marketing professor was an engineer who had developed, in his opinion, the world's best personal hovercraft, three times. He had also declared bankruptcy three times. After the...
Read Time: 2 Minutes When asked “How would you know a good decision if you saw one”, audience members at PDMA’s Inspire Innovation conference September 18, 2023 in New Orleans said things like “Alignment with goal and vision” and “Aligned with expectations” and “True alignment (not just...
Prioritization - Balancing Value and Effort Greg Coticchia, Sopheon Originally presented: August 29, 2023 Watch time: 49 minutes Access the Webcast Download the Slides What did you think of this post? Start a conversation with your peers by posting to our kHUB Discussion board!...
Level Up Your Product: Innovation with Game Mechanics Michael Hyzy & Bret Wardl kHUB post date: September 8, 2023 Read time: 10 minutes Games have a magical way of drawing us in, captivating our attention, and compelling us to spend countless hours immersed in their worlds. Now, smart...
The Application of Jobs to Be Done in B2B Markets: Unlocking Value and Driving Innovation Read time: 4 minutes As the speed of innovation increases, understanding customer needs and creating products and services that address those needs is crucial for success. The Jobs-to-Be-Done ...
Voice of the Customer in a Widget-Free World Tony Belilovskiy, Principal, C3 Excellence and Robin Lawton, Author, Customer Strategist, Keynote/Motivational Speaker, Consultant, Executive Coach, Guru kHUB post date: August 10, 2023 Read time: 45 minutes Download the White Paper Pain need...
Transitioning additive manufacturing from rapid prototyping to high-volume production: A case study of complex final products Samuel Roscoe, Paul D. Cousins, Robert Handfield kHUB post date: Aug 8, 2023 Originally published: May 15, 2023 (PDMA JPIM • Vol. 40, Issue 4 • July 2023) Read time: 50...
Where digital meets physical innovation: Reverse salients and the unrealized dreams of 3D printing Thierry Rayna, Joel West kHUB post date: August 07, 2023 Originally published: June 09, 2023 (PDMA JPIM • Vol 40, Issue 4 • July 2023) Read time: 60 minutes Access the Full Article For more...
Paradoxes of implementing digital manufacturing systems: A longitudinal study of digital innovation projects for disruptive change Lukas Moschko, Vera Blazevic, Frank T. Piller kHUB post date: August 2, 2023 Originally published: March 13, 2023 (PDMA JPIM • Vol. 40, Issue 4 • July 2023) Read...