Debunking the Myths of Community-Driven Product Development (CDPD) Jake McKee | April 15, 2025 Read time: 5 minutes Introduction When companies first hear about Community-Driven Product Development (CDPD), excitement often comes with hesitation. While the idea of integrating customer insights...
How to Implement Community-Driven Product Development (CDPD) Without Overhauling Your Process Jake McKee | April 15, 2025 Read time: 5 minutes The traditional black box approach to product development isn’t just flawed—it’s risky. By the time you reach the verification stage, the fate of...
Combining Jobs-To-Be-Done and Journey Mapping: An Innovative Approach to Innovation Steve Hansen, Phase 5 kHUB post date: April 7, 2025 Originally presented: June 2, 2022 Watch time: 59 minutes Access the Webcast In this webcast Steve Hansen, partner at Phase 5 and erstwhile product...
Building a Validated Design and Development Strategy Darren Stoddart kHUB post date: March 20, 2025 Watch time: 59 minutes Access the WEBCAST Access the Slides During this session, we will be working to build consumer-centric design and development plans for both physical and digital...
Creativity and the Collective Mind Read Time: 3 Minutes Creative teams are dynamic. Diversity of talents is important, but it is not enough. Different ways of thinking can be an obstacle to creativity. Creative teams find ways of using their differences as strengths, not weaknesses.”...
Why Community-Driven Product Development (CDPD) Creates Better Products Jake McKee | March 12, 2025 Read time: 4 minutes Introduction Traditional product development often operates in a vacuum. Teams work behind closed doors, making assumptions about what customers want, only to find out...
AI-PRISM: A New Lens for Predicting New Product Success Dr. Robert Cooper kHUB post date: February 28, 2025 Read time: 10 minutes The Challenge A huge majority of new product (NP) investment decisions are wrong! Almost 80% of approved projects fail commercially or are canceled later, often...
Purposeful NPD: Designing Your Product Strategy kHUB post date: February 25, 2025 Listen time: 60 minutes Access the Webcast Download the Slides This webinar will explore a novel approach to understand, illustrate and evaluate those earliest inputs to product design and development,...
From Resistance to Reinvention: Overcoming Cultural Barriers to Transform Innovation Capability Noel Sobelman | February 19, 2025 Read time: 15 minutes For large, established companies, driving innovation is more than a strategic priority, it’s a necessity for survival in competitive and fast...
Breaking the Black Box: How Community-Driven Product Development Prevents Product Flops Jake McKee | February 18, 2025 Read time: 5 minutes "It would be devastating to design a product and then discover later that customers hate using it." These words, spoken by a Senior Product...