Data Science for Product Management PDMA Pittsburgh | June 7, 2021 Access the Presentation Why might product managers want to learn something about data science? Success in data science requires combining analytical and programming skills with subject matter knowledge. The underlying...
A Self‐Tuning Model for Smart Manufacturing SMEs: Effects on Digital Innovation Manlio Del Giudice, Veronica Scuotto, Armando Papa, Shlomo Y. Tarba, Stefano Bresciani and Merrill Warkentin kHUB post date: March 15, 2021 Originally published: December 7, 2020 (PDMA JPIM • Vol 38, Issue 1 •...
How the Landscape of Market Research is Changing Faster, Better Insights with AI Kristyn Corrigan, Applid Marketing Science kHUB post date: July 29, 2020 Originally presented: November 5, 2019 (PDMA 2019 Annual Conference) Read time: 7 minutes Download the Handout Machine learning is an...
Machine Learning: When Primary Research Becomes Secondary Presenters: Kristyn Corrigan, Principal, Applied Marketing Science, Inc. Machine learning techniques have been widely discussed in the market research community, but so far with only limited practical results. There remain many...
How-the-Landscape-of-Market-Research-is-Changing-Faster-Better-Insights-with-AI.pdf