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PDMA Body of Knowledge: Product Design & Development Tools Insights #4

Read time: 5 minutes The kHUB Curator Team members have each been assigned a BoK section to own. This includes seeking, editing and sharing content related to that section. The curators are also sharing their perspective of various sub-sections of their chapter and contributing personal...


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Value Creation and Value Capture Alignment in Business Model Innovation

Value Creation and Value Capture Alignment in Business Model Innovation: A Process View on Outcome‐Based Business Models David Sjödin, Vinit Parida , Marin Jovanovic and Ivanka Visnjic Originally published: December 27, 2019 (PDMA JPIM • Vol 37, Issue 2 • March 2020) Read time: 41 minutes ...


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Big Data: Friend or Foe to Creativity and Innovation?

Big Data: Friend or Foe to Creativity and Innovation? Mark B. Mondry, Phase M, LLP Originally published: 2013 (PDMA Visions Magazine • Issue 4, 2013 • Vol. 37 • No. 4) Read time: 5 minutes Who’s afraid of big data? Well, I must admit I was—at least, as big data relates to creativity and...