A Creative Thinking Process: Problem Abstraction as a Source for Ideation in Product Design Carlos M. Rodriguez Ph.D. | October 23, 2024 Read time: 8 minutes “Abstraction is the discovery of any structure, regularity, pattern or organization that is present in multiple perceptions, either...
Ideation, Conceptualization, and Design Thinking in Product Design Carlos M. Rodriguez Ph.D. | April 3, 2024 Read time: 7 minutes “Flow is a magical word. When we hear it, an orchestra seems to start awakening our senses. It is a flexible imaginary that chains actions, processes, and...
Which effort pays off? Analyzing ideators’ behavioral patterns on corporate ideation platforms Michael Gamber, Tobias Kruft, Alexander Kock kHUB post date: March 18, 2024 Originally published: August 16 2021 (PDMA JPIM • Vol. 39, Issue 3 • May 2022) Read time: 55 minutes Access the Full...
Read time: 4 minutes The kHUB Curator Team members have each been assigned a BoK section to own. This includes seeking, editing and sharing content related to that section. The curators are also sharing their perspective of various sub-sections of their chapter and contributing personal...
PDMA Body of Knowledge: Product Design & Development Tools Insights #4 Read time: 5 minutes The kHUB Curator Team members have each been assigned a BoK section to own. This includes seeking, editing and sharing content related to that section. The curators are also sharing their...
PDMA Body of Knowledge: Market Research in Product Innovation Insights #3 Read time: 4 minutes The kHUB Curator Team members have each been assigned a BoK section to own. This includes seeking, editing and sharing content related to that section. The curators are also sharing their...
PDMA Body of Knowledge: Product Design & Development Tools Insights #2 Read time: 15 minutes The kHUB Curator Team members have each been assigned a BoK section to own. This includes seeking, editing and sharing content related to that section. The curators are also sharing their...
What's New in Brainstorming and Ideation Gerry Katz, Applied Marketing Sciences, Inc. Originally presented: December 16, 2010 Watch time: 1 hour, 3 minutes Access the Webcast Join product development guru Gerry Katz as he walks through some of the key design considerations for successful...
The Back of the Envelope: The Science, Art, and Magic of Idea Generation Peter Duggan Originally published: 2016 (PDMA Visions Magazine • Issue 2, 2016 • Vol 40 • No 2) Read time: 3 minutes Ideas are the lifeblood of product development. And product managers need more and more blood on a...