Customer Insights in a Pinch: ChatGPT, Social Monitoring and Good Old Brainstorming Andrea Ruttenberg | PDMA Inspire Innovation Conference • September 18, 2023 Download Slides Coming up with a comprehensive list of customer needs is fundamental to Voice of the Customer (VOC) market research...
Level Up Your Product: Innovation with Game Mechanics Michael Hyzy, & Bret Wardle | PDMA Inspire Innovation Conference • September 19, 2023 Read the Article In today's competitive landscape, businesses constantly seek innovative ways to captivate users and empower their teams. Our...
Best Practices in New Product Development and Innovation: Results From PDMA's 2021 Global Survey Mette Praest Knudsen, Max von Zedtwitz, Abbie Griffin, & Gloria Barczak kHUB post date: June 12, 2023 Originally published: January 27, 2023 (PDMA JPIM • Vol 40, Issue 3 • May 2023) Read time: 40...
Product Health – A Critical Item for Product Managers to Actively Manage Michael Bauer, Sopheon Originally presented: August 25, 2022 Watch time: 55 minutes Access the Webcast Do a Google search on Product Health and you get articles covering everything from Daily Active users, Net...
Good PMs Confidently Manage Products. Great PMs Manage People’s Confidence. Alyssa Dver, American Confidence Institute Originally presented: May 19, 2022 Watch time: 60 minutes Access the Webcast You nailed the requirements, the engineering processes, and the business plan. You may even...
Innovation Management During and After a Pandemic Speakers: Greg Geracie, Actuation Consulting; Oscar Acuña, Factum Partners Moderator: Ernie Harris, BASIC Benefits Originally presented: March 10, 2022 Watch time: 60 minutes Access the Webcast Please join PDMA’s past President Ernie...
The Best vs. the Rest: How do your NPD practices measure-up? Gloria Barczak and Abbie Griffin kHUB post date: May 24, 2021 Originally presented: May 19 & 20, 2021 Watch time: 55 minutes Access the Webcast The results of the global PDMA best practices survey are in. This 5-month effort...
Category Leading TSR through Innovation at Church & Dwight Michael Eknoian, PhD and Bryan A. Harpine, Church & Dwight Originally presented: October 1, 2020 Watch time: 57 minutes Access the Webcast 2020 Outstanding Corporate Innovator award winner Church & Dwight has recently completed a...
Innovation Best Practices: Does adopting a "Best Practice" really make you any better? Brad Barbera Originally published: 2015 (PDMA Visions Magazine • Issue 1, 2015 • Vol 39 • No 1) Read time: 5 minutes Part of PDMA’s mission is to uncover and disseminate best practices in new product...
2016's Best Practices for NPI and NPD Success: Must-Have Tips to Ensure the On-Time Delivery of New Products Tony Lockwood, Arena Solutions, Inc. Originally published: 2015 Read time: 7 minutes What Seperates New Product Introduction and New Product Development? Adherence to best practices...