After reading the JPIM introduction article “Social Innovation in an Interconnected World” published last November, I gained a broader view of what innovation can entail, particularly in relation to social value creation. This article provides insight into social innovation, including its three defining characteristics, as well as the perspectives of categorizing this type of innovation as a process, an instrument, and/or an outcome.
The article mentions “environmentally sustainable product innovation” as an example of social innovation when viewed as an outcome. It made me curious as to other product-based applications. Have you been involved in a project aimed at developing solutions to solve social problems?
https://onlinelibrary.wiley.com/doi/full/10.1111/jpim.12513
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Gabriela Pinotti
Graduate Research Assistant
Oakland University
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