Managing Innovation from Ideation to a Scalable Business

Managing Innovation from Ideation to a Scalable Business

Managing Innovation from Ideation to a Scalable Business: Lessons from the Real World

David Matheson, SmartOrg

Originally presented: August 16, 2012
Watch time: 21 minutes

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For more than a decade, companies have focused on innovation. Hundreds of approaches to innovation have emerged, many with limited success. What has worked? What has not? Why have business leaders been disappointed with ideation? Why have many companies failed to realize the promise of innovation? SmartOrg’s David Matheson will provide answers to these and other questions and introduce a business model for selecting, developing and successfully exploiting innovative business opportunities.

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