PDMA Carolinas: Design Thinking

When:  Jul 9, 2024 from 12:00 to 13:00 (ET)
Associated with  Carolinas

Register Here

PDH Credit: 1

This is a FREE event.


How do you know you are building the right product? Do you know your customer or end user well enough? Do you know that most of the time, companies are working to solve the wrong problems? For you to deliver a product, solution or service that resonates with your customer/user, it is important that you understand them and their needs. Join us at this intro session to explore the concepts of Design Thinking where we will share what are some of the ways you can make your product better and serve the user’s needs. In this training we will see what helps product teams create feasible and user-focused solutions to complex problems in design. We will help participants understand the nuances of product design to create better products faster, reduce costs, and increase profits.

Learning Objectives

  • It is expected that at the end of the session, participants will be able to understand design thinking concepts including developing personas, creating empathy map, vision etc.

About the Speaker

Raj Iyer

Raj Iyer, Enterprise Agility Coach, The Kraft Heinz Company & Co-Founder, LETS Consult LLC

Raj is a creative, customer-centric digital and agile transformation leader with proven enterprise-wide measurable results for global fortune 500 companies

Raj specializes in coaching leadership and team on product-based approach leveraging design thinking. Raj emphasizes leveraging emotional intelligence to drive an outcome-based approach to connect strategy and execution to attain Objectives and Key Results (OKRs) for the organization

Raj Iyer offers Scaled Agile (SAFe) certification courses through LETS Consult LLC. The following certifications are offered:

  • Product Owner Product Manager (POPM)
  • Scrum Master (SSM)
  • Advanced Scrum Master (SASM)
  • Lean Portfolio Management (LPM)
  • Release Train Engineer (RTE)
  • DevOps Practitioner (SDP)

Raj also offers coaching and counseling, master classes and corporate workshops on Design Thinking, Outcome Driven Approach (Measure What Matters), Career Counseling/coaching, Leadership/Executive Coaching, Life Coaching and Personality Development

Attendees can receive a $50 discount on any offering (course or coaching). A complimentary 15-minute counseling session can be offered to the first 10 respondents. Send an email to contact@letsconsultllc.com for course information, registration, or counseling session.