Description Discuss techniques for leading your company through the change from marketing and sales teams driving your product roadmap to one that’s based upon your customers. Learning Objectives Understanding Product Led Change Challenges and Opportunities Role of Product Managers Building a culture of Innovation Measuring Success About the Speaker Brad Power Brad Power has been in Retail and eCommerce for 20+ years
05-16-2024 | 17:30 - 18:30 CT
The key is to ensure that the organization has a mission and vision that it believes in and can focus its efforts upon. Objectives Once the strategy is created, the next step is to create strategic objectives
In this session, I’ll propose some methods for estimating and forecasting work, long- and short-term, share an Excel template you can start using immediately, and we’ll open up discussion to help break down the barriers you face in your work so you can demonstrate your Product Wizardry and deliver with higher degrees of success and confidence. Learning Objectives Understanding the importance of estimating & forecasting as a critical stakeholder management tool. 3 Approaches for Estimating & Forecasting WAG/SWAG Complexity Scoring Historical Extrapolation Approach Pros & Cons About the Speaker Kristina Glynn Kristina is a Product Management leader with 15+ years of experience leading agile product teams to design and build products and services in a variety of industries
07-18-2024 | 18:30 - 19:30 CT
Speaker: Maziar Adl, Co-Founder and CTO, Gocious LLC Originally presented: July 21, 2022 Watch time: 60 minutes Access the Webcast In this session, Gocious’ CTO and CO-Founder, Maziar Adl will walk through how you can determine if your product strategy is aligned with your business objectives and customer needs. Most companies develop product strategies, but are they aligned to deliver on overall company objectives? How can you even tell if the product strategy is working? Are you able to track on-going results and measure then back to your product strategy? Learning Objectives How your business can drive greater business goals by clearly seeing the bigger picture of your long term plans How you can enable your teams to deliver on the company vision How you can build your strategic plan using a financial baseline How you can align your product strategy with your business goals How you can enable your teams to collaborate more effectively About About Maziar Adl Maziar Adl, Co-Founder and CTO, Gocious LLC Maziar Adl is Co-founder and CTO of Gocious, a product decision analytics platform that empowers better product innovation for industries that include auto/mobility, industrial equipment, and high tech, where he oversees end to end design, implementation, and development of products
by ~60% through proactive improvements driven by cross-functional partnership and, ultimately, a culture of inclusive experience for ALL. Learning Objectives Accessing where you’re at now
06-13-2024 | 17:30 - 18:30 CT
During two webcasts, Irene will share a practical, unified framework that any company can apply to build a more efficient, agile and impactful innovation system - and one that works with your structure and specific innovation objectives. Informed by her first-hand experience delivering innovations (both failures and successes) within leading global corporations, Irene will share a foundation to “move the needle” toward the execution success. Part 2 – Building Your Innovation System – will include: How a system-based approach to innovation can help any company become successful with innovation delivery Generating and scaling ideas effectively Developing capability to deal with uncertainty and manage risk Bridging the credibility gap with stakeholders to sustain investment in high-risk programs when competing for scarce resources Incorporating five success principles into a coherent system that works with your organizational structure and innovation objectives What did you think of this post?
We discuss on real examples how we can turn customers perception (feeling) into a numerical, objective data that can be injected into the product design and used as a business case for innovation
But this is not the full story, for an organization to achieve its strategic objectives, they need great products
This article introduces an objective measurement approach of design similarity to overcome these drawbacks