Modern technology has advanced to the point where VR and AR technology are available to the average consumer. As technology expands, there will be more ways that VR and AR technology can be implemented
As such, new technology systems often arise through technology convergence, characterized by integrating technology components and knowledge from different technology systems, resulting in a novel system architecture. This phenomenon is of utmost societal relevancy but simultaneously poses tremendous challenges for firms' technology strategies. Firms must not only cope with unrelated knowledge rooted in hitherto different technologies but also have to decide deliberately how systemic (i.e., complete technology system) versus focused (i.e., single component of the technology system) their engagement in technology development in the converging technology system ought to be
Technology Push or Market Pull?...Using a data set of digital start‐ups, our empirical results show that both technology and consumer orientations are beneficial to the performance of start‐ups
"Product, Project, Technology, & IP Portfolios!
Product Project Technology & IP Portfolios [A112].pdf
Goldense, Bradford L., "Technology Readiness Levels Are Widely Adopted," Machine Design , May 2017, Volume 89, Number 5, Page 96, ISSN 0024-9114
Technology Readiness Levels Are Widely Adopted [A133].pdf
Goldense, Bradford L., "Technology Readiness Levels Are Widely Adopted," Machine Design, May 2017, Volume 89, Number 5, Page 96, ISSN 0024-9114
Innovate Carolina: Capturing the Silver Lining: Delivering Opportunities from Disruption PDMA Carolinas | April 22 & 23, 2021 Access the Handouts Clearly, COVID-19 has been a significant business disruption, however this conference is not focused on COVID-19, but on the idea that businesses...
"R&D Spending: The Hype of Emerging Technologies," Machine Design , May 2018, Volume 90, Number 5, Page 96, ISSN 0024-9114
R&D Spending - The Hype of Emerging Technologies [A147].pdf