Overcoming Idea Addiction to Scale Your Ventures Andrew Binns | PDMA Inspire Innovation Conference • September 19, 2023 Download Slides Conventional wisdom says that innovation starts with a winning idea. The more ideas and possibilities, the more likely one will turn into a scaled...
Do Business Customers Perceive What Salespeople Believe? Perceptions of Salesperson Adoption of Innovations Herbert Endres, Roland Helm, Christian Schmitz, & Christine Hofstetter kHUB post date: June 1, 2023 Originally published: September 13, 2022 (PDMA JPIM • Vol. 40, Issue 1 • January 2023)...
The Role of Departmental Thought Worlds in Shaping Escalation of Commitment in New Product Development Projects Alexander Weeth, Jana‐Kristin Prigge and Christian Homburg Originally published: September 8, 2019 (PDMA JPIM • Vol 37, Issue 1 • January 2020) Read time: 50 minutes Access the Full...
Lessons Learned from Outstanding Corporate Innovators Sally Evans Kay and Chris Swansegar Originally presented: February 4, 2021 Watch time: 1 hour Access the Webcast Lessons learned from proven successful practitioner companies provide valuable benchmarks for organizations wanting to...
The Role of Departmental Thought Worlds in Shaping Escalation of Commitment in New Product Development Projects Alexander Weeth, Jana‐Kristin Prigge and Christian Homburg Originally published: September 8, 2019 (PDMA JPIM • Vol 37 • Issue 1 • January 2020) Read time: 1 hour, 10 minutes Access...