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The launch of New Edition of ProdBOK

  • 1.  The launch of New Edition of ProdBOK

    Posted 01-02-2020 15:05
    Hi Everyone,

           Will there be a launch for a new edition for ProdBOK ?

    When will it be available, is it possible to have digital edition as well with the hardcopy one ?

    What are the highlights of the changes ?

    When it be applicable for NPDP certifications ?


    BR

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    Seif Abdelghany
    Local Category Manager
    Electrolux Major Appliance
    10th of Ramadan
    seif.abdelghany@gmail.com
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  • 2.  RE: The launch of New Edition of ProdBOK

    Posted 01-11-2020 16:20
    Hi Seif. Thanks for the questions re: the 2nd edition of the BoK.
    We are in the final stages of copy editing.  Anticipated completion by the end of January.
    Because of our international commitments for the NPDP - especially China, we need to synchronise the launch and application of the new edition to the NPDP exam.  It is likely that the launch of the English version will be around March/April with application to the NPDP exam Late October.  We will firm up on the dates after discussion with our international partners.
    With regards changes, following is a brief summary:
    • The order of the chapters has changed to Strategy; Portfolio Management; Innovation Process; Product Design Tools; Market Research; Culture, Teams and Leadership; Product Innovation Management.
    • Sustainability has been moved from Chapter 7 to be distributed across chapters 1, 2, 3, and 5 to be aligned with specific focus on strategy, portfolio management, product innovation processes, and product design and development tools.
    • Addition of Business Model Canvas (BMC) to Chapter 1.
    • Extension of the section on Open Innovation in Chapter 1.
    • Addition of agile portfolio and specific portfolio management metrics including cost of delay (COD) to Chapter 2.
    • Addition of design thinking and hybrid product innovation processes to Chapter 3.
    • Focus on design and development tools in Chapter 4 with addition of a range of new tools including, the Kano method, design for manufacture and assembly, Taguchi methods, design for usability, prototyping and life cycle analysis (sustainability).
    • Greater emphasis on social media and other new generation market research tools in Chapter 5.
    • A complete change in emphasis to Chapter 7 with a focus on management of product innovation. Three sections in Chapter 7 cover the role of product innovation management, managing innovation through the product life cycle and key tools for product innovation management (feasibility assessment, financial analysis, project management and performance metrics for continuous improvement.
    I hope this provides sufficient information at this stage.  Let me know if you require further information.

    Regards

    Allan Anderson

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    Allan Anderson
    Emeritus Professor of Product Development
    Massey University
    Palmerston North
    New Zealand
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  • 3.  RE: The launch of New Edition of ProdBOK

    Posted 01-17-2020 04:06
    Hi Allan,

             Thank you for the feedback so much. I cannot wait till the book is released.

    I am quite delighted that there is more inclusion in the Fuzzy Front End part in the new book. It is where most of the failures and bad decisions occur. I believe that this is a very good update for the PDMABOK.

    One last question from my side. How long is usually the cycle for updating the PDMABOK ? What I have seen happen with PMBOk is that the cycle is decreasing from 5 years to 4 years to 3 years now.

    Let me know your feedback

    ------------------------------
    Seif Abdelghany
    Local Category Manager
    Electrolux Major Appliance
    10th of Ramadan
    seif.abdelghany@gmail.com
    ------------------------------