Deepak -
You may want to check out this kHUB article by Rajeshwari Krishnamurthy
She offers tactics for successful NPD in Entrepreneurial companies.
"
Overall the key challenge in an entrepreneurial company seems to know how to balance the consumer knowledge that the entrepreneur may have ....... with ensuring how the other employees take ownership of the NPD process."------------------------------
[Sue] [Burek] [NPDP]
[kHUB Administrator]
[PDMA]
[Huntersville] [NC]
[585-314-4611]
------------------------------