PDMA SF Bay Area: From PM to Product Builder

When:  Aug 12, 2026 from 12:00 to 13:00 (PT)
Associated with  Bay Area

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Description

A 1-hour live session for Heads of Product, CPOs, and Product Leaders running product teams in the AI era.

The bet

PMs who learn to ship with Claude Code today will outpace those who don't by 10x or more within 12 months, and the teams that train them first compound that lead. The core idea: Claude Code isn't just a coding tool, it's the operating system that supports a PM across the entire lifecycle of building an application, from the first insight to the release.

What you'll see live

I'll put myself in the shoes of a PM on a real open-source project, Excalidraw (120,000+ GitHub stars), and walk the full lifecycle live. In 30 minutes you'll see one PM:

  • Capture insights without a data team, via an agent that mines GitHub Issues, Hacker News, and competitor changelogs into a ranked weekly digest.
  • Vibe-code a prototype that follows the production design system without a designer, shipped on a real branch, not in Figma.
  • Decide build vs. hand-off, using an agent that sorts work into "PM-shippable" vs. "needs engineering."
  • Ship end-to-end with no engineering ticket: branch, build, test against the real use case, and push V2 in one prompt.
  • Release without a marketing team, via an agent that turns the merged PR into a changelog, launch tweet, and 60-second demo script.

These recurring agents are the start of a "Feedback OS": Claude Code piping product and competitive intel to your PMs every Monday, no analytics team required.

What you'll leave with

A framework to judge if your team is ready to make the shift, and the exact syllabus we use to take teams from PMs to Product Builders (available as a public cohort or a private 1-day workshop on your own codebase).

By the end of this hour, you'll walk away with three things:

  • A clear answer to what the "Product Builder" everyone is talking about actually is. The PM job is splitting in two, and I'll show you exactly which side your team needs to be on.
  • An understanding of why Claude Code is the perfect tool for Product Builders. Not another prototype tool, but the one that lets a PM ship into production responsibly.
  • Concrete use cases you can implement to 10x your development team's leverage. The recurring agents and workflows that change what a single PM can ship in a week.

About the Speaker

Jules BoiteuxJules Boiteux, Founder, Vibe Coding Academy

After six years as a Product Manager in B2B SaaS, I now run Vibe Coding Academy, an e-learning platform helping PMs and product teams become Product Builders, fully autonomous throughout the lifecycle of developing a new feature. The rise of AI was a turning point: I went from a no-code background to full autonomy in shipping production-ready applications. The same transition is now happening for Product teams.